Have you always wondered what a niche website is? We all know what website is, but you probably wonder what a niche is. In this post, we want to help you understand what a niche is, help you to choose a niche and list The Best Niche Website Ideas. Also, we will explain to you what are the benefits of choosing a niche for your website.
What is a Niche?
Niche is a more specific subset of a larger market. As an example, clothes are a large market, but they can have hundreds of different specific niches like men’s shirts, dresses, women’s underwear, men’s trousers, etc. These all would be a niche market of a clothes market.
What is a Niche Website?
A niche website is a source of online information or service that focuses on the particular topic, interest or theme. A niche website can build more trust with your customer, help them find answers or products they are looking for easier. AS example website about fitness would be a very large market and very broad niche.
You have to narrow your niche to target more specific customers and get better conversion rates. You could narrow the fitness market by choosing more specific niches like weight lifting, high-intensity interval training, how to lose belly fat, etc.
Why Do You Need to Choose a Niche?
Picking a niche can be really hard work and take a lot of effort. But once you have chosen a niche it can make your work and process of creating your website so much easier. Once you have a niche you can concentrate on certain and more specific posts, services or products. Also, it will be easier to find products or affiliate products to promote.
What is the Niche Website Benefits?
Niche website will focus on a group of people with certain interests or looking for a certain service, products or answers. Niche website will narrow your targeting traffic, but it will target very specific customer which looking exactly what your website is offering. This can enhance customer relationships, because you are engaging with fewer people, but can give them exactly what they are looking for, without any distractions or not relevant offers.
It can reduce your competition because you will target a very specific subset of a market. You will have a lot more chances to get targeted traffic to your website. As an example, if your website would be about clothes, you would have thousands of competitors, which would make it really hard for customers to find your website. But if your specific niche would be men’s underwear, you would have fewer competitors and more targeted audience, which will allow your customers to find your website easier.
Having a niche website will increase your visibility. As your website will have fewer competitors it will make it easier to rank your posts on search engines for specific targeted keywords. And increased visibility means increased traffic and more sales.
Having a business is very important to understand the market and your customer. More specific niche website means that you have to invest less time, effort and money to become an expert in your chosen niche and get to know your customer needs and habits.
How to Choose a Niche?
We came up with steps which can make your niche choosing process easier. Before choosing a niche to consider these steps:
Identify your hobbies, interests and something you are good at and love doing.
This might sound very basic, but it really makes a huge difference. Don’t try to choose a niche just because you think it might be good because it doesn’t have any competition or because you think you might like it. Think very well because choosing a niche. Remember that you will have to work with that niche not for a month but for years.
You have to be really passionate about your niche and love to do that. Also, consider in which areas you have special skills or experience because it could be something you could sell or teach people, maybe create an online course.
Finding a niche that you are both knowledgeable and that you are passionate about is the sweet spot and you have to find that spot.
We recommend coming up with at least five ideas for further research.
Research if there is a market for your niche
Just to be knowledgeable and have passion in a particular niche isn’t enough. Also, you have to makes sure there is a market and need for that niche. Remember that at the end of the day you want to make money out of it.
Try to type some keywords related to your niche into Google and see if something comes up. Also, you can try Amazon and see if there are any products on sell related to your niche.
Try to check Udemy, if you are planning you sell any kind of online courses and see if how popular they are.
Identify problems can be solved
Once you have your ideas and done some markets research it is time to think about problems you could solve in those niches. You need to identify the problems your target audience could experience if you want to create a profitable business. Determine those problems and think about how you could solve them.
Narrow down your niche
In this step, you have to narrow down your options to one. Choose one of the niches you are passionate about, but also identified most problems and have an answer on how to solve them. Also, make sure that it has a demand in the market.
Research your competition
Google some keywords of your chosen niche and find some information on your competitors. Determine how many competitors you have in your niche. How big are the sites ranking in the first place and how difficult it would be to outrank them? Are your competitors offering high-quality information, products, and course?
The competition might be too harsh if there are many well-known sites ranking under your keywords and it might be worth thinking of a different niche.
The Best Niche Website Ideas
The most profitable and popular markets are:
Health these days’ become more and more concerned about their health and weight loss. People want to look and feel good and that’s why the health industry is thriving. According to the report global dietary supplements market valued at 133 billion dollars in 2016 and expected to reach 220 billion dollars in 2022. The health industry has countless affiliate marketing ideas and products to promote.
Popular health niches are:
- Weight loss
- Muscle growth
- How to quit smoking
- How to eat healthily
- Training programs
Traveling becomes cheaper every year and nearly anyone can afford to travel abroad these days. That’s why traveling is a very popular and profitable niche. There are hundreds of affiliate marketing ideas in traveling niches.
Popular travel niches are:
- Luxury traveling
- Budget traveling
- Best travel destinations
- Most exotic places to visit
Gaming is another very popular niche market. The gaming industry is growing every year and there are more E-sports and Tournaments each year offering huge money awards. Mobile gaming is skyrocketing as these days nearly everyone has a smartphone.
Popular gaming niches are:
- Best certain genre games
- Mobile gaming
- Online gaming
Money is one of the most important things in life as they give as stability, sense of security and power. People want to be wealthy and be able to afford the things they love. That’s why wealth is one more amazing niche to consider for your niche website.
Popular wealth niches are:
- How to make money online
- How to quit 9 to 5 job
- How to invest money
- Forex trading
Dating always will be a great niche as people love to chat online and look out for the dates. Especially in this online century more than ever people are using dating sites to find friends, dates, spouses or just people they could have fun with. As people are becoming more reliable from the internet, this niche is a great opportunity for affiliate marketers.
Popular dating niches are:
- Online dating
- Dating over the 40s
- How to find a perfect match
- How to impress a girl or a guy
Women always want to be pretty and look great, that’s why beauty niche will always be one of the most popular markets. There are thousands of products and affiliate programs you could promote in a beauty niche.
Popular beauty niches are:
- The Best makeup brands
- Best face foundation
- How to do makeup like a pro
- Trending makeup products
All these niches are very popular and profitable, but they all have one huge CON – they all have massive competition. Our recommendation is to consider less known and popular niches which have fever competitors and will make your job easier to ranking your website on search engines, finding customers and making sales.
Good lower competition niches to consider could be:
- Video Editing
- Online courses (you could choose something you good at and could teach people).
- Cats’ toys
- Dogs’ allergy test
- 3D printing
- How to prepare for a marathon
- Smart Watch
- Mountain Bikes
- Wireless devices
- Anti-stress toys
- Niche is a more specific subset of a larger market.
- A niche website is a source of online information or service that focuses on the particular topic, interest or theme.
- Choosing a niche can make your work and process of creating your website so much easier.
- Niche website will target very specific customer which looking exactly what your website is offering. It can reduce your competition because you will target a very specific subset of a market. Having a niche website will increase your visibility. Also, it will require less time, money and effort to become an expert in your chosen niche.
- To choose a niche to identify your hobbies, research if there is a market, identify the problems can be solved, narrow down your niche to one and research your competition.
- Most popular niche markets are beauty, gaming, health, wealth, dating and travel.
Be careful before choosing your niche website idea. Even if we think that there are millions of ideas that can work, we have seen people choosing ideas that had very little chance of succeeding. The idea just wasn’t sound and good enough to attracted potential buyers.
We hope that in this post you found the best niche website ideas and get answers for questions like why do you need a niche website and how to choose a suitable niche for yourself.
If you ever need a hand or have any questions or concerns don’t hesitate and feel free to leave them below and we will be more than happy to help you out and answer your questions as soon as possible.
All the best,
Marius & Ndidi
Founders of howtoquit9to5job.com